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When do I need permission to use the LobbyPOP® brand?

About the Program

Because we are passionate about protecting the reputation of our brands, we are very careful about how our "brand features" (a legal term that includes our trademarks, logos, web pages, video content, screenshots, or other distinctive elements) are used. It is never OK for any of our brand features to be altered, edited or misrepresented.

All of our brand features are protected by applicable trademark, copyright and other intellectual property laws. If you would like to use any of them on your website, in an ad, in an article or book, or reproduce them anywhere else, you may need to first receive permission from Sign Biz® Inc.

First take a look at some these uses:

  • Logo or screenshots

  • Search Box

  • Domain names

  • Other brands

| Screenshots | Marketing/Advertising | Sponsorships | Manufactured Items | Books/Print | Film/TV |

LobbyPOP Logo or Screenshots

Screenshots

You don't need our permission when you want to use a standard, unaltered LobbyPOP screenshot (an image of our homepage or sub-page) in either print (book, magazine, journal, newspaper) or digital (web page, DVD, CD) formats for an instructive or illustrative purpose. Examples include screenshots of:

• a LobbyPOP "movie" page for a particular industry
• Makeover results indicating LobbyPOP name
• LobbyPOP WrapperSM pages
• Sample video frame for a client presentation

This use must be unaltered: You can't superimpose graphics, photos, or ad copy on the screenshot or change the look of the screen-captured image in any other way.

Please note that using a screenshot of a LobbyPOP page in connection with advertising your products or services (for instance, showing your logo instead of LobbyPOP) is not considered instructive or illustrative, and therefore is not permitted.

Screenshots of imagery from LobbyPOP industry libraries and LobbyPOP Wrappers are special cases. Please refer to the LobbyPOP Pro Marketing Manual for questions on their permitted use.

Marketing/Advertising Materials

We tend not to broadcast the fact that we have found a great partner, and therefore generally do not approve the use of our logo in third-party marketing materials. This includes online and offline advertising and collateral such as:

• Case studies
• Client and referral lists
• Sales presentations
• Print, broadcast, outdoor or online ads
• Product demos
• Signage
• Trade show booths

Contact your Sign Biz offices to discuss third-party marketing activities which we could permit.

We do occasionally refer to LobbyPOP Pros in our own online and offline marketing materials. Please note that partners promoted in this way do not receive any form of preferential treatment in the actual LobbyPOP referral system (which are generated by our own web and print advertising).

We typically do not approve the use of our logo for events we sponsor. Work with your Sign Biz contact to obtain permission for an exception to this policy.

Manufactured Items

We get requests from lots of entrepreneurs who have imagined a new T-shirt design, a toy, software packaging, or another imaginative product that incorporates the LobbyPOP logo or a LobbyPOP product. Unfortunately, we cannot grant permission for these uses.

Books or Printed Materials

You don't need our permission when you want to use a standard, unaltered LobbyPOP screenshot (an image of our homepage, a main product page, or before/after page) in print (book, magazine, journal, newspaper) or digital (web page, DVD, CD) formats for an instructive or illustrative purpose. Examples include screenshots of:

• a LobbyPOP "movie" page for a particular industry, with LobbyPOP Logo
• Makeover results indicating LobbyPOP product participation
• LobbyPOP WrapperSM pages
• Sample video frame for a client presentation

This use must be unaltered: You can't superimpose graphics, photos, or ad copy on the screenshot or change the look of the screen-captured image in any other way.

Regarding cover art, you cannot use the LobbyPOP logo (or the name 'LobbyPOP' using our typeface) on the cover of a publicly-available book or publication without our permission.

Film and TV

If you would like to use the LobbyPOP logo in a commercial TV or film production, please submit your request using this Request for Permission form. See also: Guidelines for Use of LobbyPOP Brand

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